Stop On Red Week 2022

Stop on Red Week 2022

SUNDAY, AUGUST 7: Introduction to Stop on Red Week

National Stop on Red Week serves as an important reminder of the dangers in transportation and the responsibility we all hold to #StopOnRed. Together, we can build safer streets and save lives.

Our goal during National Stop on Red Week is to continue to educate the public on the dangers of red-light running. This week we will look at historic red-light running data trends, meet passionate advocates from around the country, and hear how red-light safety cameras and other community efforts are making a significant impact in communities across the U.S. Join us to spread the message of the importance of always stopping on red.

A word from our President

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Stop what you’re doing! It’s National Stop on Red Week!
#HopeInAction #StopOnRed2022

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It’s time to ensure safe mobility for everyone. National Stop on Red Week kicks off today and runs through August 13. Together, we can help make our streets safer. Let’s put hope in action. #StopOnRed2022  -DOWNLOAD IMAGE-

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Take action. Use #StopOnRed2022 and #HopeInAction to join the convo.       –DOWNLOAD IMAGE–

MONDAY, AUGUST 8: The Trends

In redefining traffic safety, we must focus on new solutions to realize a transportation system that never fails to protect people.

With approximately one-third of all intersection fatalities occurring at signalized interchanges, we must make system improvements with safety in mind.

2021 Trends in Red-Light Running (data from 168 red-light safety camera programs)

• More drivers ran red lights in July than any other month.
• More than 1.3 million red-light running violations occurred during the hours of 1-5 pm.
• Independence Day Weekend was the highest-ranked holiday travel period for red-light running.
• More than 4.2 million drivers ran red lights in 2021.

For the people who experience crashes and for the loved ones of those who are killed and injured from red-light running, the safety issue behind these numbers is very real.

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More than 4.2 million drivers ran red lights in 2021. #StopOnRed2022 #HopeInAction

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More than 4.2 million drivers ran red lights in 2021. It’s time to put an end to red-light running. Join National Stop on Red Week at #StopOnRed2022 #HopeInAction

TUESDAY, AUGUST 9: Testimonials Across The US

Safe enforcement technology saves lives. Road safety camera systems change dangerous driving behavior for meaningful, positive impact to help reduce preventable traffic-related dangers for all road users. According to the Insurance Institute for Highway Safety (IIHS), road safety camera systems have been shown to reduce the red-light crash fatality rate in large cities by 21 percent and by 14 percent at signalized intersections.

As we add more people and more vehicles to the road, we need people and technology to work in harmony toward safe, healthy, equitable mobility in our communities. With safety enforcement systems, reaching vision zero is possible.

“The City of Fremont began its automated red‐light enforcement program in August of 2000 and has been very successful in reducing the number of red‐light related accidents and associated injuries due to red‐light violations.”

“I believe it makes people pay attention to the intersection a lot more,” Lunsford told the Review. If you are coming to an intersection and there is either a cop sitting there or there is a red-light camera, you are more likely to pay attention to the intersection and drive a little safer because you don’t want a ticket. If the intersection is unprotected, people tend to feel like ‘maybe I can get away with this.’” He added, “This is where the safety factor comes in. The main goal (of the red-light cameras) is to get people to pay attention to what they are doing.”

“Assistant Chief David Dickey said from 2001 to 2021 there had been a 62% reduction in traffic collisions as a result of the Redflex cameras, which capture images of vehicles with a potential red-light violation.”

“The two new cameras are the latest installments in citywide efforts to “protect drivers, passengers, cyclists and pedestrians from injuries or crashes caused by red-light running,” Lt. James Sokolik said in a news release.

“We have seen a higher number of crashes, specifically side-impact crashes, injury crashes and even in some cases fatal crashes,” said Lt. Steve Noblitt of CSPD. “We look for intersections that have high volume, intersections that have higher number of crashes … then we give more weight to an intersection that has a higher number of injury crashes. There’s kind of a halo effect if you will that occurs that when someone drives through an intersection that is controlled by either officers being there watching for red light violations, or a photo enforcement program, that people tend to change their driving behavior for miles after that. So, the next several intersections that you drive through, they will be in their mind that we need to be a little more careful at these intersections,” said Noblitt.

Sources:

1. https://www.fremontpolice.gov/home/showpublisheddocument/444/637499511792530000
2. https://www.inquirer.com/opinion/editorials/philadelphia-speed-camera-roosevelt-boulevard-traffic-deaths-20220519.html
3. https://www.therogersvillereview.com/news/article_aa0870de-e548-11ec-b4a5-cb88eb1a31da.html
4. https://www.vcstar.com/story/news/local/communities/ventura/2022/06/03/red-light-cameras-here-stay-ventura-extends-traffic-contract/7454652001/
5. https://gazette.com/news/traffic/additional-red-light-cameras-to-go-live-in-colorado-springs-next-week/article_f4c27e38-b9e4-11ec-a7b9-d3bb448d7e15.html
6. https://www.kktv.com/2022/04/20/more-red-light-cameras-going-colorado-springs-intersections-this-week/

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We can’t reduce red-light fatalities without rethinking safety for all road users. Zero begins with you #StopOnRed2022 #HopeInAction

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We can’t reduce red-light fatalities without rethinking safety for all road users. Zero begins with you #StopOnRed2022 #HopeInAction

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WEDNESDAY, AUGUST 10: Advocacy for Change

Between 2008-2020, an estimated 10,155 people were killed in crashes related to red-light running, according to the National Highway Traffic Safety Administration (NHTSA). In 2020, 928 people were killed, a 10% increase from 2019. IIHS found that about half of red-light running crash deaths involve pedestrians, cyclists and occupants in vehicles struck by the red-light runners. Due to advocacy bringing Vision Zero to the forefront, more focus has been put on implementing safer road designs, utilizing technology, and educating drivers, pedestrians, and bicyclists in communities across the U.S. We are seeing this in the reduction of injuries associated with red-light running. In 2020, an estimated 115,741 were injured in crashes involving red-light running, a 22% reduction from 2019.

Safety for all road users must be the top priority for all individuals, policymakers, and communities to build a future of zero transportation deaths.

Families for Safe Streets confronts the epidemic of traffic violence by advocating for life-saving changes and providing support to those who have been impacted by crashes. What started as a New York York-based group, now expands on a national level to help those in need. We have partnered with Amy Cohen, Co-Founder of Families for Safer Streets to share her mission, hope in action efforts and why it is so important. Hear her story and why advocacy is so important.

Your voice matters. For resources and tools on how to use your advocacy for change, we invite you to use our legislative resources page in your work against the dangerous but reversible impact red-light running has on our communities. Along with clear and concise advice for how to get the attention of decision-makers, this page provides research and data from independent sources to describe the magnitude of the danger and how automated enforcement technology is helping to reduce red-light collisions and improve driver behavior.

Please visit https://ncsrsafety.org/key-issues/legislative-resources/

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In 2020, 928 people were killed in crashes that involved red-light running. We can change that. #StopOnRed2022 #HopeInAction

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In 2020, 928 people were killed, and an estimated 115,741 were injured in crashes that involved red-light running. Your voice matters. Raise awareness. Enact change. #StopOnRed2022 #HopeInAction

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THURSDAY, AUGUST 11: Helping Those in Need

Mark Wandall Traffic Safety Act and the Miami Project to Cure Paralysis

NCSR’s President, Melissa Wandall was instrumental in passing Florida’s Mark Wandall Traffic Safety Act, named in memory of her husband, who was killed in a red-light running collision. This legislation has allowed Florida communities to utilize the life-saving technology of red-light safety camera systems. The benefits extend beyond public safety and into the world of cutting-edge scientific advancement in the quest to cure paralysis.

The Mark Wandall Traffic Safety Act requires a portion of red-light running fines collected from safety camera violations is allocated to trauma centers across the state of Florida and to The Miami Project to Cure Paralysis. The Project’s research into spinal cord and brain injuries change people’s lives, including victims with life-altering injuries as a result of motor vehicle collisions including red-light running crashes.

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Hope is healing. Learn how The Mark Wandall Traffic Safety Act and Marc Buoniconti put #HopeInAction. #StopOnRed2022

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Melissa Wandall and Marc Buoniconti turned tragedy into action. This National Stop on Red Week, learn what #HopeInAction looks like. #StopOnRed2022

FRIDAY, AUGUST 12: Personal Experience

Every day, lives are needlessly lost due to preventable traffic fatalities. To protect our communities and the precious lives of our families and friends, we all share the responsibility to advocate for safer systems of travel.

Meet Jacy Goodman. A fierce survivor of a tragic red-light running collision. Her story shows the trauma and life-long effects that can take place from a red-light running collision. Unfortunately, there are hundreds of thousands of people like Jacy out there. We are grateful to her for sharing her story, being a strong advocate in the traffic safety community, and helping others heal through her story.

On Jacy’s way home from her college graduation with her parents, they were involved in a multi-car collision caused by a distracted driver that ran the red light. Jacy’s parents never left the scene, but an astounding series of fortunate events and medical care kept Jacy alive in the crumpled car, the ambulance ride, and through 8 ½ hours of surgery. She was given just a 10% chance of survival as she lay comatose and nearly unrecognizable in intensive care that first night. Jacy’s laundry list of injuries has managed to heal through time (and a healthy dose of titanium rods, plates, and screws), but due to a traumatic brain injury, she is unable to use her left arm or lower leg and has minor lingering cognitive issues.

Jacy began to advocate for change to ban cell phones while driving. This triggered an avalanche of impactful campaigns, including AT&T’s “It Can Wait” reaching over 300 million views.

It was early in this amazing journey that Jacy realized their story could impact and potentially save lives. Since 2011, Jacy and her husband have spoken at over 1,200 events across the world to well over 300,000 people, encouraging the public to make safer choices, companies to develop and enforce cell phone policies, and legislators to put in place the necessary laws to protect the public.

Spread the word on social media

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Whatever it is, it can wait. Red-light running is preventable. #StopOnRed2022 #HopeInAction

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Whatever it is, it can wait. Red-light running is preventable. Learn how Jacy Good is advocating for legislation around cell phone usage while driving. #StopOnRed2022 #HopeInAction

SATURDAY, AUGUST 13: Educate for Action

Safety is the responsibility of everyone — not just during Stop on Red Week, but every day and every time someone takes to the road. Together, we can protect our communities, families, and children by always stopping on red.

NCSR has provided resources below for you to download and share this week and throughout the year.

These templates are provided to help you communicate about Stop on Red Week. As always, your personal perspective and stories provide additional depth to these communications. We encourage you to customize it for your continued use.

Take the Pledge

Beyond National Stop on Red Week, NCSR is dedicated to a year-round effort to educate all road users, our communities, and government leaders. We invite you to stay informed on ways to improve and advocate for road safety in your community while keeping up to date with the latest in the automated enforcement industry and upcoming research from the National Coalition for Safer Roads.

Fill out the form below to Take the Pledge and stay connected.

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Road safety is in your hands. Take the NCSR pledge today #StopOnRed2022 #HopeInAction

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Tragedies from red-light running are preventable. Road safety is in your hands. Take the NCSR pledge today. #StopOnRed2022 #HopeInAction